Interested? Ring 0141 569 0342 or get in touch

Glasgow PR consultancy Zude PR headlines plog printing press letters.

Who Wants to Know How to Craft a Powerful Headline?

Tuesday, May 17th, 2016

Journalist-turned-digital PR, and Zude PR boss, David Sawyer gives his three top tips on how to write powerful headlines.

Continue Reading →

Graphic showing the November 2015 stats for Google Search click through rates.

8 On-The-Money Social Media Facts Every SME Needs to Know in 2016

Monday, February 22nd, 2016

Eight eye-watering social media facts that could change the way you market your business. Three words: return on investment. You need to read this post.

Continue Reading →

Picture of stars to illustrated PR pro without losing soul Glasgow PR consultancy Zude PR

How to be a PR Pro Without Losing Your Soul

Tuesday, January 26th, 2016

What’s the best book about your job? Warts and all. I read Adrian Shaughnessy’s classic How to be a Graphic Designer Without Losing Your Soul recently. Here are 21 lessons PR consultants can learn from this design industry classic.

Continue Reading →

postanly 29 digital newsletters from glasgow pr firm zude

29 Advanced Digital Newsletters That Help You Learn

Thursday, January 21st, 2016

Find out where I get my best tips from. Discover a new time-saving way to curate content. And increase your knowledge.

Continue Reading →

books reading blog post life Zude PR

Last Night a Blog Post Changed My Life

Tuesday, September 8th, 2015

How to read more books.

Continue Reading →

Scotland PR company Zude's #PRstack image Pablo.

You’re Not Alone: Zude’s (#PRstack) Top 4

Wednesday, June 10th, 2015

This post first appeared in a crowd-sourced ebook, launched two weeks ago. In it David Sawyer examines 10 online tools and how he uses them to do PR, SEO, content and social media marketing.

Continue Reading →


Out Today!

The new book written by Zude director David Sawyer FCIPR

Want the first 8,000 words for FREE?